Clairol Professional Pure White Hair Developers for Lightening & Gray Coverage

Clairol Professional offers a comprehensive collection of color solutions to empower you to embrace your individual color code. From permanent and demi-permanent shades to semi-permanent and temporary options, as well as a range of lighteners and developers, we have you covered.

Clairol Professional Pure White Crème Developers are designed to be the ideal partner for your permanent color and lightening needs. Formulated in 10, 20, 30, and 40 volumes, these stabilized, laboratory-tested developers deliver consistent, predictable results to help you achieve the lightest possible outcomes, even on naturally dark brown or dark blonde hair.

The Pure White line is renowned for its standard lightening action and superior gray coverage. Its gentle, conditioning formula features protective ingredients to safeguard hair from damage while developing. The creamy consistency ensures easy application, whether using a bowl and brush or directly from the bottle, resulting in an opaque mixture that thoroughly saturates every strand.

Complementing the Pure White developers, Clairol Professional offers a range of permanent and demi-permanent hair color solutions. The Crème Permanente line delivers deep conditioning, 100% gray coverage, and up to 2 times the shine compared to uncolored hair. The Liquicolor Permanente formula also provides long-lasting, natural-looking, multidimensional results with 100% gray coverage and enhanced shine.

For lightening services, Clairol Professional Kaleidocolors Clear Ice is a tonal powder lightener that can lift up to 6 levels for gorgeous, customized highlights. The extra-strength, dust-free formula ensures balanced, predictable lightening results.

Rounding out the collection, Clairol Professional BW2+ Hair Lighteners offer a balanced lightening solution for a wide range of off-scalp services, from highlights to full-head lightening.

Whether you're looking to achieve your desired shade, cover grays, or lighten your locks, Clairol Professional has the products to make your color dreams a reality. Explore the full range of Permanent & Demi-Permanent color, Semi-Permanent & Temporary color, Lighteners, and Developers to find the perfect solution for your hair.

Discover the Clairol Professional difference and unlock your true color potential. Shop the collection now and experience the transformative power of professional-grade hair color.

product information: